We believe sustainability starts within, and that together we can make things a little better for mama earth.

From our materials, to our operations, supply chain, packaging, and delivery to you, our mission has always been to minimize our footprint and give back to the planet. Our big picture is to be zero waste, circular and climate positive (we're not quite there, but making progress!)


— Our products are consciously made from sustainable plant-sourced materials, and shipped in post-consumer recycled, biodegradable packaging.

— We do not incorporate single-use plastic at any point of production.

— To honor where our materials come from, we partner with Trees For The Future to plant a tree for every piece sold.

— We've been a Climate Neutral Certified brand since 2019, and offset our entire annual carbon footprint each year through land conservation and carbon drawdown projects across the globe.


Here's how we're doing so far:


11,000 trees planted in Sub-Saharan Africa.


Impact — Trees For The Future


We parter with Trees For The Future to plant trees for every product sold in some of the most vulnerable places on earth. Each tree becomes part of a forest garden to help end the cycle of poverty, hunger, and deforestation.

"We lose trees at a rate of 50 soccer fields per minute as our food systems destroy our ecosystems [more than 15 billion trees each year]. Most of this degradation occurs in the developing tropics of Africa, Latin America, and South and Southeast Asia where hundreds of millions of chronically-hungry, smallholder farming families use destructive and short-sighted agricultural practices that further degrade their communities trees, soil, water and biodiversity, making them even more likely to migrate and more vulnerable to the climate changes that lie ahead." — Trees For The Future

With forest gardens farmers ¹regenerate degraded land, ²increase soil fertility, ³prevent soil erosion, recycle water, protect biodiversity, and ⁶provide food security and income for their families and communities.


20 tonnes of CO2 offset through forest projects in the Amazon.


Ananday Climate Neutral


We're committed to reducing our carbon footprint as much as possible and offsetting what we can't reduce by >100%.

As part of our commitment to sustainability, we don’t offer express shipping (express, particularly same and next day, is more carbon-intensive than regular delivery).

Our founder is committed to reducing her personal carbon footprint and we include this in all our offsetting calculations. That means switching to a lower carbon diet, flying less, using more public transport, walking and shopping locally and seasonally.

For emissions that we're not able to reduce, we partner with Pachama and Climate Neutral to offset our footprint through forest projects. Because protecting and restoring the forests represents the most effective solution to ¹recapture carbon from the atmosphere and ²reverse climate change.

"Deforestation is directly linked to climate change. Cutting down forest land and burning trees emits CO2 that has been sequestered for decades or centuries back into the atmosphere, accelerating climate change. Alternatively, protecting and restoring forests captures CO2 from the atmosphere long-term. Incredible natural places will only survive if companies and individuals make the choice to change their practices by moving towards zero emissions." — Pachama


Share your sustainable innovations with us, we want to work with you!